Updated
How Horseplay Uses AI and Automated Systems
Why we use automated systems
Running a safe gaming site takes more than people alone. We, Horseplay, operated by Game Play Network, rely on a mix of software, rules and machine-assisted tools to keep the platform fair and secure.
These systems help us verify accounts, process payments and spot unusual activity quickly. They never run unchecked. Where an outcome matters to you, a trained member of our team reviews the result before it stands.
Where AI shows up on the site
Automated processing touches several parts of your experience. Here is where you are most likely to encounter it.
| Area | What the system does | Human involvement |
|---|---|---|
| Fraud & AML checks | Flags irregular deposits, logins or patterns | Analyst reviews flags before action |
| Identity verification | Matches submitted documents during KYC | Agent confirms borderline cases |
| Personalisation | Suggests games from Caleta, Kalamba, Spinomenal and others | Advisory only; you can ignore it |
| Responsible gaming | Detects possible risk signals in play | Team follows up with support |
| Customer support | Routes and drafts replies in Live Chat | Agents handle complex queries |
Decisions that need a person
Some calls are too important to leave to code. Account closures, withdrawal holds and anti-fraud blocks are confirmed by staff, not by an algorithm acting alone.
Why does this matter? Because an automated flag is a starting point, not a verdict. If a system pauses a transaction, a colleague examines the context before anything final happens to your balance or access.
The data behind these tools
Automated processing uses the information you already share with us: registration details, verification documents, deposit and gameplay records, and device data. We process it to meet legal duties, prevent fraud and keep your account safe.
We do not sell this data for advertising. For the full picture of what we collect and how long we keep it, read our Privacy Policy, and see your account obligations in the Terms and Conditions.
Your rights and how to query a decision
You can ask what role automation played in any outcome affecting you. You may request human review, challenge a result, or ask us to explain the reasoning in plain terms.
Reach us through the Help Center or Live Chat, or via our Contact page. Where you believe we have handled your data unfairly, you may also complain to the relevant data-protection authority. Playing should stay enjoyable — if it stops being fun, ConnexOntario is available on 1-866-531-2600, and help for Canadians is listed at responsiblegambling.org.
