How Horseplay Uses AI and Automated Systems

We think you deserve a plain account of where software makes judgments about your account. This page explains how automated systems and AI help run Horseplay, operated by Game Play Network, for players aged 21 and over in the United States.

Nothing here replaces our full Privacy Policy. Think of it as a focused companion. Where the two overlap, the Privacy Policy governs.

Software handles tasks that would be slow or inconsistent if done entirely by hand. A few examples: scanning transactions for signs of fraud, verifying identity during sign-up, flagging unusual play patterns, and tailoring which games or offers appear when you log in.

Deposits start at $10, and payment routing is checked automatically before funds move. These checks protect your balance as much as ours. They also help us meet the responsible-gambling and anti-fraud duties that come with running a real-money site.

Ever noticed the lobby reshuffle based on what you play? That is personalization at work. We may use your activity to suggest titles from providers such as Spinomenal, Kalamba or Caleta, and to decide which promotions — a Friday match, a Monday Get Back cashback — might suit you.

You can opt out of marketing profiling without losing access to your account. Preferences live in your account settings, and you can also reach us through our support team.

Automation assists; it does not get the final word on outcomes that significantly affect you. Account closures, withheld withdrawals, and fraud determinations are reviewed by trained staff before they stand. If an automated flag is wrong, a person can correct it.

You have the right to ask for human review of a decision made solely by automated means, to express your point of view, and to contest the result. Tell us what happened and we will look again.

You may ask what data we hold, request a copy, correct errors, or ask us to delete information where the law allows. Some records we must keep for regulatory, financial or anti-fraud reasons, so a deletion request will not always wipe everything.

To raise a query about automated processing, contact us through the Help Center or Live Chat. If you believe your rights were mishandled, you can also complain to the relevant data-protection authority. Our bonus and account terms are set out in the Terms and Conditions.

Our pattern-detection tools can surface behavior that may signal harm — rising deposits, longer sessions, chasing losses. When that happens, we may nudge you toward limits or a break. Need support right now? The National Problem Gambling Helpline is free and confidential at 1-800-522-4700, and the responsible gambling tools in your account let you set limits in minutes.